Tutorial
As with all processing, your personal taste counts for something. This tutorial is set up to allow you to tweak to your heart's content. This process is not meant to be a one-size-fits-all tute, rather some insight into different ways to play around with your image. This tutorial also assumes you have a good understanding of Photoshop.
First, you'll need to start with a well-lit image.Mask this layer and paint away any part of the image that has gotten too dark, using a soft brush (0% hardness) with low opacity (20%).
You can choose to stop here or continue to tweak the adjustment layers until you’re happy with the result. Or you can take things a few steps further to make this extra crispy.Add a mask to the top layer, then invert it (Cmd/Ctrl + I).
Select the paint bucket tool, set to 30% opacity, and fill the mask with white. This will give everything a slight blur.
Use the brush tool (0% hardness and 20% opacity) and paint onto the mask with black to bring back sharp details or paint with white to blur areas more.